I can’t believe it, but it’s now 12 months since Nucleotide Nutrition Ltd was formed to spearhead the development and marketing of the unique nucleotide formulas manufactured by our Swiss partners, Pro Bio.
We have faced many challenges as a start-up, not least the imminent introduction of the EU Health Claims regulations. However, I am delighted to report that much has been achieved:
- Impressive results achieved in our elite sport pilot studies, with athletes tested in
sprint and football simulations, using elite level doses of the Nutri-tide® formula.
- This has resulted in our collaboration with a significant externally funded research
project (see next bullet point). This new research programme originates from our
‘immunity and stress’ research using NuCell®IM.
- Collaboration with 3 year research project researching the effects of
supplementary nucleotides, Nutri-tide®, under conditions of ‘high intensity stress’
started in October 2012 at Liverpool John Moores University.
- Innovation Voucher Award. Awarded by the Technology
Strategy Board (TSB) to enable the testing of all our products for prohibited
substances through the WADA recognised ‘Informed-Sports’ registration scheme.
- E-commerce website. Our food supplements can now be purchased directly from us,
with multi-pack discounts, all postage free. We have created affiliate partners and now
operate a‘friends and family’ voucher scheme. Please feel free to use this voucher
code (F&F25) to purchase products from our website see the link below. It gives
an additional 25% saving over and above the multipack (e.g. 3 for 2) discounts.
- Boots – In July IntestAid®IB moved up to the next shelf in the Healthy
Digestion section at over 450 Boots stores.
NuCell®IM – Immunity, recovery and energy/vitality – Combines the exclusive and innovative Nutri-tide® nucleotide nutritional formula with vitamins, amino acids plus yeast extracts. The clinical trials and testimonials show this product provides excellent immune system support, and is suitable for people with stressful lifestyles, sportsmen and women, and mums 2 be.
IntestAid®IB – Digestive health – Combines the exclusive and innovative Nutri-tide® nucleotide nutritional formula with B vitamins, amino acid and prebiotic, fructo-oligosaccharide (FOS). The clinical trial and testimonials show that this product supports people with digestive health issues, such as IBS, and is suitable for people with restrictive diets and slimmers.
None of these achievements would be possible without the support of the following organisations and friends:
- Pro Bio – our Swiss manufacturing partners, who continue to supply the
highest quality, unique and efficacious nucleotide-based nutritional
supplements – A collaboration pioneering nucleotide supplementation
- Sci-Tech Daresbury – who provide us with a prestigious home, valuable
connections and friendly support
- ANH Consultancy – whose expertise in the regulatory environment
ensures our products remain compliant, check out their excellent newsletters.
- Liverpool John Moores University – for recognising the potential
for nucleotides supplementation for athletes and enabling our involvement
in such extensive research
- Deane Biggart (creative director and owner) of db Creative Solutions
all our corporate and packaging design and advertising
- Webgineering – providing us with a window to the virtual world, and the tools
to reach our potential customers http://www.webgineering.net
- Eurocom Healthcare Communications– saw our potential and will now
be providing marketing and creative communications support
If you would like to keep up with our activities, please sign up to our newsletter SIGN UP. We regularly post articles that highlight new research in the ‘nucleotide’ world. You’ll be amazed how many different ways these little nutritional blighters influence our continued good health!
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